Authenticity, Guaranteed.
Our commitment to quality is linked to our commitment to the highest standards of environmental stewardship and animal care.
From farm to finished product.
We guarantee that every step of the wool’s journey is carefully documented and traceable back to farm - ensuring the high standards of environmental stewardship and product quality. Each wool bale is individually uniquely tagged directly linking back to its farm of origin. Through robust third-party verification schemes, we drive improved pricing that reflects increasingly robust standards. This commitment to fully certified and independently verified supply chains ensures confidence in the integrity, provenance, and positive impact of every product made with Woolkeepers® wool.
We have a proud history of raising industry standards and lead the way in substantiating our claims. We work with various independently verified certifications and frameworks:
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The Woolkeepers® leverage existing certification bodies where producers are recognised for the work they carry out on safety, animal welfare, land traceability, environment and biodiversity. This model provides assurance of fair price and verifies traceability through 3rd party auditing.
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Benchmarks British farm management and quality control products from farm (food and fibre). Ensures the wool is traceable, grown safely and animals are farmed with care.
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Global Wool specific standard that defines responsible wool production, from a lamb being born through to shearing and wool production processing.
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Global Organic Textile. Ensures farming practice policies which are free from pesticides and herbicides and the wool is traceable, organically grown, harvested without synthetic inputs and manufactures in a environmentally and socially responsible way
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We are journeying with the Savory Institute’s outcomes-based verification towards Regenerative Agriculture. Improvements are delivered on soil health, water flow, biodiversity and ultimately carbon sequestration.
The Woolkeepers® is the first and only Responsible Wool Standard (RWS) certified farm group in the UK and Europe, once again setting the benchmark for wool production.
Naturally Better.
Woolkeepers® RWS Wool
An RWS Woolkeepers® Story
Wool is a natural alternative to synthetics and recognised for naturally better performance. Our wool is sourced through the Woolkeepers®, a community of farmers who take RWS standards seriously and use them as a way of driving positive improvement on their farms.
Watch Mary’s story, an RWS Woolkeeper in the central belt of Scotland, situated between the Campsie Fells, Loch Lomond, and Endrick Valley, to see how well-managed sheep can positively improve the land upon which they graze and the care and attention that goes into rearing her flock.
“With the support and help of the team at Woolkeepers, the layers were peeled away and it soon became apparent that the standard was very much about what we were already doing. This was a standard that applauded a traditional hands-off approach to sheep farming and appreciated both the sheep and the ground they grazed on (in order to produce the best wool)”.